If you’re exploring premium WordPress themes and plugins, chances are you’ve come across Elegant Themes. Known for their flagship product Divi, Elegant Themes offers two pricing options: an annual subscription or a lifetime license. While the annual subscription has a lower upfront cost, the lifetime option promises long-term value—but is it really worth the extra money?
In this post, we’ll dive into the key considerations that will help you decide whether the Elegant Themes lifetime license is a smart investment for your specific needs.
Table of contents
- What Does the Elegant Themes Lifetime License Include?
- Cost Breakdown: Annual vs. Lifetime
- 5 Reasons Why the Elegant Themes Lifetime License is Worth It
- When the Annual Subscription Might Be a Better Option
- How Does Elegant Themes Compare to Competitors?
- Bonus: Divi Lifetime + Pro Services – A Game-Changer for Agencies and Freelancers
- Final Verdict: Is the Elegant Themes Lifetime License Worth It?
What Does the Elegant Themes Lifetime License Include?
Before discussing the value, let’s first look at what’s included in the Elegant Themes Lifetime Access package:
- Lifetime updates for all products.
- Lifetime premium support.
- Access to all current and future themes and plugins, including:
- Use on unlimited websites.
Cost Breakdown: Annual vs. Lifetime
To understand if the lifetime license is worth the extra cost, let’s compare the pricing:
- Annual Membership: $89 per year
- Lifetime Access: $249 one-time payment
If you choose the lifetime license, you’ll break even in less than three years compared to renewing an annual subscription. The longer you use Elegant Themes products, the better the value.
For instance, after five years:
- Annual Membership: $445 total
- Lifetime License: $249 one-time
After five years, you’ve saved $196, and the savings continue to grow over time. If you’re committed to using Divi or other Elegant Themes products for the long term, the lifetime deal becomes significantly more cost-effective.
5 Reasons Why the Elegant Themes Lifetime License is Worth It
1. Unlimited Website Use
One of the biggest advantages of the Elegant Themes lifetime license is that it covers unlimited websites. Whether you’re a freelancer, agency, or a DIY website owner managing multiple sites, this can save you a considerable amount of money.
Most premium themes and plugins charge per site or impose limits on the number of installations. With Elegant Themes, you pay once and can use their products on as many websites as you need—whether they’re personal projects or client sites.
2. Lifetime Access to Updates and Support
WordPress is constantly evolving, with major updates being released frequently. Without regular updates, your themes and plugins can become outdated, potentially causing security vulnerabilities or compatibility issues.
With the lifetime license, you’ll get lifetime updates, ensuring that your website always runs smoothly with the latest features. You also have access to premium support forever, so if you encounter any technical issues, you can resolve them quickly without extra costs.
This long-term support is particularly valuable for developers who need to ensure client websites remain up-to-date and secure without additional renewal fees.
3. New Products and Features at No Extra Cost
Elegant Themes is constantly evolving. They’ve built a reputation for releasing regular updates to their flagship products like Divi, as well as adding new themes and plugins to their portfolio. As a lifetime license holder, you get access to all future products and features without paying extra.
For instance, Divi has seen major updates in recent years, including improvements to its visual builder, faster performance, and expanded third-party integrations. All of these upgrades were made available to lifetime members at no additional cost.
4. Cost-Effective for Long-Term Users
If you plan to use Divi or other Elegant Themes products for the long haul, the lifetime license quickly becomes the most economical option. After just three years, you’re already saving money compared to renewing the annual subscription.
Even if you’re just starting with one or two websites, consider your long-term plans. Will you be building more websites in the future? Are you managing sites for clients? If so, the lifetime license pays for itself multiple times over.
5. No Renewal Headaches
One downside of annual subscriptions is having to manage renewal dates and costs year after year. With the lifetime license, you only pay once and never have to worry about it again. This is especially convenient for business owners or agencies juggling multiple licenses across different products and platforms.
By eliminating the need for annual renewals, you’re also safeguarding yourself against potential price increases that may happen down the road.
When the Annual Subscription Might Be a Better Option
While the lifetime license offers excellent long-term value, it’s not the best fit for everyone. Here are a few scenarios where the annual subscription might be more suitable:
- Short-Term Projects: If you’re working on a short-term project or a one-off website, and you don’t expect to need ongoing access to Elegant Themes products, the annual subscription may make more sense financially.
- Testing the Waters: If you’re new to Divi or the other themes and plugins offered by Elegant Themes, and you’re not sure if they will meet your needs, the annual plan allows you to experiment without the upfront commitment of the lifetime license.
- Limited Number of Websites: If you only have one or two websites and don’t plan on expanding, the lifetime license may feel like overkill. In this case, an annual membership can still offer good value for the short term.
How Does Elegant Themes Compare to Competitors?
When considering whether the Elegant Themes lifetime license is worth it, it’s also important to compare it to other popular WordPress theme and page builder options. Here’s a quick comparison:
- Elementor Pro: Offers an annual subscription starting at $59/year for a single site. No lifetime license option.
- BeTheme: Costs $59 per license, per website.
- Avada: Offers a one-time payment of $69 for one site, but no lifetime updates for multiple sites without additional purchases.
Compared to competitors, Elegant Themes’ lifetime license stands out for its combination of affordability, unlimited site usage, and lifetime updates.
Bonus: Divi Lifetime + Pro Services – A Game-Changer for Agencies and Freelancers
While the standard Divi Lifetime License offers great value, there’s another layer of support and features to consider: Divi Pro Services. This additional service package can significantly enhance your experience, particularly if you’re running a web design agency or managing multiple client sites.
Divi Pro Services typically include premium features that streamline your workflow and provide advanced tools to create more dynamic websites. Here’s what you can expect with the combination of Divi Lifetime and Pro Services:
- Priority Support: Pro Services users often get access to priority support, allowing you to resolve client issues faster, without the usual wait times.
- Custom Development Assistance: If you’re facing a technical challenge or need custom coding, Divi Pro Services can assist with tailored solutions to meet your needs.
- Enhanced Resources: Pro Services also provide access to exclusive design kits, templates, and tutorials that help you elevate your web development and design work.
- White-Label Options: For agencies managing client websites, having white-label tools and documentation can help you provide a more professional service under your own brand.
Is Divi Lifetime + Pro Services Worth It?
If you’re a freelancer or agency managing a significant number of websites, Divi Lifetime + Pro Services can provide the additional support and resources needed to operate more efficiently. The combination of lifetime updates and priority support ensures your client projects remain up-to-date and free of technical hiccups, while custom development assistance can save you time on troubleshooting complex issues.
For most users, the standard Elegant Themes Lifetime License will be sufficient, but if you’re handling a higher volume of websites or require advanced development capabilities, adding Pro Services to your lifetime license can be a game-changer.
You can find more details about Pro Services on the Divi product page to see if it aligns with your business needs.
Final Verdict: Is the Elegant Themes Lifetime License Worth It?
For most users, the Elegant Themes lifetime license is absolutely worth the extra money. It provides exceptional long-term value, especially for anyone managing multiple websites or planning to use Divi and other Elegant Themes products over the years.
The lifetime license saves you from recurring renewal costs, ensures continuous access to new updates and features, and offers the flexibility to use the products on unlimited sites. If you’re a developer, agency, or long-term WordPress enthusiast, the lifetime option pays for itself in a matter of years.
However, if you’re only working on a short-term project or want to test the waters, the annual plan might be a better fit. Ultimately, your decision should depend on your specific needs and long-term goals.
Ready to Buy? Here’s the Next Step:
You can explore the Elegant Themes pricing options and read more about their features on the official Elegant Themes website. If you’re serious about building high-quality WordPress websites, the lifetime license could be one of the best investments you make.
Love/hate Elegant Themes? Thoughts and experiences on their products and/or services? Is the Lifetime License worth it?
Related Posts:
